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F&B Huskies Campaign for RSA Promotes Safer Driving adworld.ie - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adworld.ie Daily Mail and Mail on Sunday newspapers.
Core Rolls Out Powerful Campaign for Breast Cancer Ireland adworld.ie - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adworld.ie Daily Mail and Mail on Sunday newspapers.
TBWA\Dublin and SuperValu take us on journey back to the start. April 23, 2021 To help combat kitchen fatigue, SuperValu has just launched their new ‘Freshly Prepared By SuperValu’ range of over 90 meals and side dishes, giving hungry shoppers a hassle-free, healthy alternative to cooking. To launch the new range, TBWA\Dublin has taken a novel approach to storytelling in a new TVC. The film begins moments before the first bite is taken out of a delicious spread of food, and immediately lets us know this story is being told differently. The entire film plays out in reverse. From a mind bending jus being un-poured over an unbelievable spread, to a red pepper un-slicing itself in vivid slow-motion, the story of serving a delicious cooked meal unfolds. We see visceral shots of real, wholesome food overlayed with a composed track that brings a unique energy to the new way of storytelling. ....
Creative 47 Add to collection Directed by Brian Durnin for Red Rage, the spots see award winning TV and radio broadcaster Baz Ashmawy drop the F-word to remove stigmas on talking about finances Finance is on a par with sex and religion and topped only by death on the list of things we find it hard to talk about, according to research by Bank of Ireland. The survey also found that almost three in four people either don’t talk about their finances at all or will only do so if they have to. This is the basis of a new Bank of Ireland campaign – the ‘F-word’ – to encourage a more open discussion of personal finances among consumers. This campaign is part of the Bank of Ireland’s Financial Wellbeing programme featuring Emmy Award-winning TV and radio broadcaster Baz Ashmawy. The ‘F-word’ aims to remove some of the stigmas around talking about finances. The campaign was devised by Grey London and directed by Brian Durnin and produced by Paul Holmes of Red Rag ....
Bank of Ireland Stresses the Importance of the F Word in New Campaign April 9, 2021 Bank of Ireland has launched a new nationwide campaign aimed at tackling the taboos that surround talking about personal finances. Fronted by Emmy Award-winning TV and radio broadcaster personality Baz Ashmawy, the new campaign puts a different spin on the tender subject of saying the ‘F Word’ or, as some people like to call it, finances. Research carried out by the bank shows that talking about finances remains one of our biggest social taboos along with sex, religion and death. One in four (25%) said they liked talking about death least of all, followed by religion (16%), personal finances and sex (both 15%). Almost three in four (74% people polled either don’t talk about their finances at all or will only do so if they have to. ....