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When a food & drink trend reaches its sell-by date, how should brands respond?

When a food & drink trend reaches its sell-by date, how should brands respond?
thedrum.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedrum.com Daily Mail and Mail on Sunday newspapers.

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The Campaign podcast best of 2023: Barbenheimer

A look back at Craft Media's Yewande Ogunkoya, Digital Cinema Media's Tom Linay and Joan Creative's Tom Ghiden discussing the summer's blockbusting double feature. ....

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These Indie And Network Shops Support Creative Side Gigs To Keep Talent On Side

Talent and agencies both benefit when there’s room for creativity on the side. We hear from agencies that have built up a support system to encourage it. ....

United States , Natalie Ackerman , Katie Beal Brown , Ben Majoy , Patti Mcconnell , Tom Ghiden , Bastien Baumann , Jack Morton , Peter Nicholson , Neil Cunningham , Garret Garcia , Carl Johnson , Brent Turner , Joan London , Hill Holliday , Rani Patel , Le Truc , Wolff Olins , Crispin Porter , Media Agency Briefing , Rico Oyejobi , Lone River Ranch Water , Free The Birds , Nick Vaus , Something Different , Anomaly Fun Ded ,

Why we must make sure diversity reaches right to the top

The traditional agency world is still not equipped for people who look, dress, speak, learn or work differently from our norm. ....

Tom Ghiden ,