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When a food & drink trend reaches its sell-by date, how should brands respond?

When a food & drink trend reaches its sell-by date, how should brands respond?
thedrum.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedrum.com Daily Mail and Mail on Sunday newspapers.

Jess Lloyd , Franziska Duerl , Gwyneth Paltrow , Tom Ghiden , James Kirkham , Joan London , Mark Christou , Louisa Oconnor , Libby Kapsner , Mike Khouri , Hill Holliday , Kourtney Kardashian , Della Britton , Jvm Group , North Star , Seen Presents , Little Moons , Born Ugly , Jvm Hamburg ,

Jung von Matt and Bill Yom get together to launch new agency in South Korea

Jung von Matt HANGANG is the JvM Group’s newest agency. The Seoul-based subsidiary, named after one of the South Korean capital’s major rivers, is JvM’s third Asian office after Beijing and Shanghai. It was launched in partnership with Bill Yom, a former JvMer with Korean roots. ....

Soult Ukpyolsi , South Korea , Kangwon Do , South Korean , Peter Figge , Springer Jacoby , Jvm Group , Bill Yom , Squid Game , Cheil Worldwide , Samsung Mobile , Managing Director , Chief Creative Director ,

Meyer Burger Technology AG (via Public) / Meyer Burger commissions Jung von Matt with new brand and product positioning


Meyer Burger commissions Jung von Matt with new brand and product positioning
Creative agency develops new corporate design, brand strategy and marketing campaign
Meyer Burger Technology Ltd (SIX Swiss Exchange: MBTN) has commissioned Jung von Matt to reposition its brand. The renowned creative agency is currently developing a new premium brand strategy and communication architecture that will enable the company to position itself as a manufacturer of highly efficient solar modules in the future.
Production of high-efficiency solar cells and modules will start in the second quarter of this year at the new sites in Bitterfeld-Wolfen and Freiberg. The market launch of the modules will also take place in the second quarter, kicking off a digital marketing campaign. In addition to the DACH region, the target sales markets are other European countries such as the Benelux countries, Italy, France, Poland, the UK and countries in Northern Europe. Furthermore, Meyer Burger als ....

United Kingdom , Sven Rebholz , Moritz Borgmann , Meyer Burger , Jvm Group , Meyer Burger Industries Gmb , Swiss Exchange , Meyer Burger Technology Ltd , Managing Director , Markus Bode , With Meyer Burger , Meyer Burger Technology Ag Via Public Commissions Jung Von Matt With New Brand And Product Positioning , ஒன்றுபட்டது கிஂக்டம் , மேயர் பர்கர் , ஜுவ்ம் குழு , மேயர் பர்கர் தொழில்கள் க்ம்ப் , சுவிஸ் பரிமாற்றம் , மேயர் பர்கர் தொழில்நுட்பம் லிமிடெட் , நிர்வகித்தல் இயக்குனர் , மார்கஸ் போட் , உடன் மேயர் பர்கர் ,