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this confirms the view that digital advertisers are betting on well established platforms, such as facebook and instagram, in the face of challenging economic conditions. those concerns have led meta and other tech giants to embark on a cost cutting campaign that has so far resulted in 150,000 lay offs across the sector. earlier i spoke with ray wang, the founder of the tech advisory firm constellation research and he told me that meta has managed to keep eyeballs on its platforms and advertisers know that. yeah, they showed the digital ad winter is thawing and that is a really important piece. what you mentioned earlier was important, advertisers are flocking to the big platforms. if you don t have the users and the eyeballs, they are not going to be there and what meta showed was that they were able to keep their monthly active users still at 2.99 billion, almost 3 billion, intact, and were able to drive sales up 3% and give a queue to guidance that was much higher between
MetaResultsDoomGloomTech-sectorEpisodeCulture-warsPlusAmericanProgrammeGovernorDisneyIndian smartphone sales, traditionally dominated by the entry and mid-range segments, are set to change as high-end and super-premium devices capture consumer attention.
The premium category is expected to grow by more than 20 per cent in calendar year (CY) 2024 compared to the previous year.
While the overall smartphone market is expected to w
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