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Sabo Sez: Try It, You'll Like It | TALKERS magazine talkers.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from talkers.com Daily Mail and Mail on Sunday newspapers.
By Walter Sabo Consultant, Sabo Media Partners A.K.A. Walter M. Sterling Radio Host, “Sterling On Sunday” Talk Media Network To be an expert in marketing requires expertise in how memory works. Early in my consultant practice, I studied and read every book I could find on the processes of memory. The best book is Effective Frequency: The Relationship Between Frequency and Advertising Effectiveness. Put… ....
Sabo Sez: Make More Money Selling Emotion talkers.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from talkers.com Daily Mail and Mail on Sunday newspapers.
By Walter Sabo Consultant, Sabo Media Implementers A.K.A. Walter Sterling Radio Host, “Sterling On Sunday” Talk Media Network When reviewing our industry’s awards such as the Crystals or Marconis there are two categories missing. They are: “Best New” and “Best Innovation.” Imagine if winners were announced for these prizes: “Best New Talent On Air” “Best New Talent Off Air” “Most… ....
By Walter Sabo Consultant, Sabo Media Implementers A.K.A. Walter Sterling Radio Host, “Sterling On Sunday” Talk Media Network For several years I’ve had the surprising privilege of serving as a member of the nominating committee of the Radio Hall of Fame. How does the process work? Let me clear up some of the mystery. FAQ: Who chooses the nominations? You have input. Right… ....