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PropertyGuru to go public in US through US$1.78bn SPAC merger


Details
26 July 2021
PropertyGuru is merging with special purpose acquisition company (SPAC) Bridgetown 2 Holdings, to go public on the New York Stock Exchange. The combined company will have an enterprise value of about US$1.35 billion and an equity value of approximately US$1.78 billion at closing. PropertyGuru, backed by KKR, TPG Capital and REA Group, will retain over 70% ownership of the listed company. At the same time, KKR, TPG Group and REA Group will roll 100% of their equity into the combined company.
PropertyGuru’s management team, led by CEO and MD Hari V. Krishnan (pictured) and CFO Joe Dische will continue to lead the public company after the completion of the transaction. According to PropertyGuru, the transaction is expected to deliver up to US$431 million of gross proceeds, including a US$100 million private placement from investors including Baillie Gifford, REA Group, Naya, Akaris Global Partners, and one of Malay ....

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PropertyGuru's brand and consumer marketing lead exits, new director of brand role created


PropertyGuru s brand and consumer marketing lead exits, new director of brand role created
Details
26 January 2021
PropertyGuru Group s director, brand and consumer marketing, Meenakshi Shunmugham, is stepping down from her role after close to eight years. She (pictured above) first joined in 2016 as head, brand and corporate communications for the group and took on the role of head, brand and consumer marketing before being promoted to her current role, overseeing Singapore, Indonesia, and Thailand.
Among her list of achievements at PropertyGuru include spearheading its first-ever brand refresh in 2018, conceptualising and rolling out the Own Your Home programme in Malaysia, and leading a region-wide initiative #LoveHome early last year, her LinkedIn said. She also conceptualised and launched a branding campaign for PropertyGuru Finance in late 2020, with the theme perfectly matched, under one roof . Before heading over ....

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