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Unilever becomes a software provider to digitize its global distributive trade ecosystem

Unilever has assembled a 'platform of platforms' from Google, Adobe, Mulesoft and others so that it can deliver an integrated set of digital apps to its.

United statesJawa tengahPrashaant huriaSalesforce mulesoftLatin americaDistributive tradeGoogle cloudAdobe experience cloudDistributor management systemRetaile commerce and the omni channelRm and customer experienceLoud platforms infrastructure and architectureFrictionless enterprise

Boosting brands - how Hugo Boss has fashioned itself a two brands digital marketing overhaul

Hugo Boss has a two brands strategy as part of its wider Claim 5 initiative, says Aaron Baid, Lead E-commerce Product Manager.

Hugo bossAaron baidLeade commerce product managerBoost brandsRebalance omni channelProduct detail pagesTeezo touchdownAverage order valuesRetaile commerce and the omni channelUser experienceRm and customer experienceDigital and content marketing

Enterprise hits and misses - the AI circus faces off against user trust, transformation meets reality, and speculations on Google and HubSpot clog social media

This week - new data underscores gen AI's trust, data and cost issues, but industry use cases also gain stream. Transformations can fail but are we.

United kingdomGurdeep dhillonNick griffinBrian sommerThomas wieberneitMark chillingworthJon reedAvasant researchRevolut bankLanguage mattersPeewee hermanCloud presidentGoogle cloud nextGoogle cloudDigital experienceCloudworld london

SuiteConnect NYC - helping customers scale with Oracle NetSuite

Usually, software events are all about the technology, but Oracle NetSuite’s recent event in NYC was mostly about customers and how they can scale their.

New yorkUnited statesUnited kingdomNetsuite suiteconnectChris riccobonoNetsuite oneworldEvan goldbergSystems incOracle netsuite suiteconnectNew york cityMedium sized businessesOracle netsuiteText enhanceSuite text enhanceNetsuite text enhanceSuite connector

Here we go again! Macy s launches A Bold, New Chapter that isn t very new or very bold in omni-channel retail terms

Macy's has a plan - or rather, Macy's has another plan! What chance that new CEO Tony Spring can pull this one off?

San franciscoUnited statesJeff gennetteAdrian mitchellMacy incMacy media networkBold newBold new chapterMedia networkMachine intelligence and aiRetaile commerce and the omni channelRm and customer experience

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