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Boosting brands - how Hugo Boss has fashioned itself a two brands digital marketing overhaul
Hugo Boss has a two brands strategy as part of its wider Claim 5 initiative, says Aaron Baid, Lead E-commerce Product Manager.
Hugo boss
Aaron baid
Leade commerce product manager
Boost brands
Rebalance omni channel
Product detail pages
Teezo touchdown
Average order values
Retaile commerce and the omni channel
User experience
Rm and customer experience
Digital and content marketing
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