Brands which realize that blanket messaging doesn t work are leveraging the reach of local language influencers on Instagram, YouTube and Facebook to access deeper markets, especially in smaller cities.
While protecting celebrity IP is important, experts advocate for a balanced approach to support creativity and innovation in digital content. Clear communication and legal understanding can help navigate these challenges effectively.
The new pitch financialexpress.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from financialexpress.com Daily Mail and Mail on Sunday newspapers.
Only 2.48 million profiles out of the eight million audited in India exhibited credible and high-quality followers in an analysis by influencer marketing platform Klug Klug.
Whoppl goes global with strategic partnerships in Japan, France, & Singapore indiantelevision.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from indiantelevision.com Daily Mail and Mail on Sunday newspapers.