As the beverage category grows increasingly crowded, industry mainstay PepsiCo Beverages is investing in hybrid models of marketing and communications and eyeing the promise of web3. Lou Arbetter, the vice-president of content and production at PepsiCo Beverages North America, explains what success looks from his vantage point.
As the beverage category grows increasingly crowded, industry mainstay PepsiCo is investing in hybrid models of marketing and communications and eyeing the promise of web3. Lou Arbetter, the vice-president of content and production at PepsiCo Beverages North America, explains what success looks from his vantage point.
FAMU Marching 100 Featured in Pepsi Ad Spotlighting HBCU Band Culture to Celebrate SWAC Championship Game baltimoretimes-online.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from baltimoretimes-online.com Daily Mail and Mail on Sunday newspapers.
Pepsi s “The Halftime Game” ad will bring the excitement of storied HBCU band culture during the SWAC Championship game between Prairie View and Jackson State.