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Transcripts For CSPAN3 Book Discussion On The Real Pepsi Challenge 20151226

Good evening. Good evening to everyone. Thank you for coming. On behalf of our director and our staff i would like to welcome you to the institute of African American affairs at new york university. My name is joan harris and im the associate director here at the institute. Discussion is breaking the color barrier in Corporate America. It is based on the book, the real pepsi challenge by Stephanie Capparell. It is special to me personally and to the institute politically. Thanks to Stephanie Capparell , we can feel included about paying an overdue debt of gratitude. I would like to start by telling you how this came about. I am a native of philadelphia, pennsylvania. For years my godfather who lived in the about worked in new york city would drive me home to philadelphia on weekends to see my mother. My godfather is now long retired but during those years of trips i would listen to numerous ,tories about his work life what it was like to be one of the first black executives in a big co

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Endless Ice - Boston Review

Inspired by the rediscovery of Shackleton's HMS Endurance, we revisit two centuries of lessons in leadership from getting trapped in Antarctica's Weddell Sea.

Pepsi s In-house Content Leader On The Secret Of making Cool Shit With Agency Partners

As the beverage category grows increasingly crowded, industry mainstay PepsiCo Beverages is investing in hybrid models of marketing and communications and eyeing the promise of web3. Lou Arbetter, the vice-president of content and production at PepsiCo Beverages North America, explains what success looks from his vantage point.

Pepsi s In-house Content Leader On The Secret Of making Cool Shit With Agency Partners

As the beverage category grows increasingly crowded, industry mainstay PepsiCo is investing in hybrid models of marketing and communications and eyeing the promise of web3. Lou Arbetter, the vice-president of content and production at PepsiCo Beverages North America, explains what success looks from his vantage point.

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