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Série beauté : cinq notes de gaité pour la rentrée

Lèvres vermillon, regard smoky, look nude… Violette, directrice de la création maquillage chez Guerlain, réinterprète les classiques et leur donne un joli coup de frais. Démonstration. ....

Mad Eyes , Precious Light Pink Clear , Mad Eyes Brow Framer , Lovely Nude , Terracotta Medium , Kisskiss Shine , Kiss Glow , Redg Rosewood Velvet , Hair Salon , Mad Eyes Intense Glossy Black , Red Velvetg Of Milky ,

Cécile Lochard, Guerlain: an "uncompromising" transition towards naturalness


Cécile Lochard, Guerlain: an “uncompromising” transition towards naturalness
Interview by Kristel Milet
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Praised for their efforts for ecopackaging, Maison Guerlain is now strengthening their commitment for sustainability with a systematic share of ecoformulation in their innovations. After skincare, they focused on makeup, with the voiced challenge of getting at least 90% ingredients of natural origin in every new makeup formula, “
wherever possible”. After launching the L’Essentiel foundation in 2019, with a naturalness rate of 97%, this spring, they will release the iconic Terracotta, reformulated with 96% ingredients of natural origin, and the KissKiss Shine Bloom lipstick (95%) to be launched in April – a major, uncompromising strategy for this product category in the midst of a transition. And an opportunity for Cécile Lochard, the recently appointed Chief Sustainability Officer, to detail the next steps of a transformation already ....

Candice Colin , Maison Guerlain , Ethics Committee , Premium Beauty News , Kisskiss Shine , Beauty News , Clean Beauty , External Ethics Committee , Bee Respect , Chief Sustainability , மிட்டாய் கொலின் , மைசன் கெர்லின் , நெறிமுறைகள் குழு , ப்ரீமியம் அழகு செய்தி , அழகு செய்தி , சுத்தமான அழகு , வெளிப்புறம் நெறிமுறைகள் குழு , தேனீ மரியாதை , தலைமை நிலைத்தன்மை ,