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Abusing AI for Advertising – Communications of the ACM

Abusing AI for Advertising – Communications of the ACM
acm.org - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from acm.org Daily Mail and Mail on Sunday newspapers.

Holtsville
New-york
United-states
Google-bard
Matthew-prohaska
Tom-hespos
New-york-times
Association-of-national-advertisers
National-advertisers
Chief-media-officer
Industry-structure-supports
Status-quo

Adalytics report exposes the intricacies of made-for-advertising sites

Adalytics report exposes the intricacies of made-for-advertising sites
biztoc.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from biztoc.com Daily Mail and Mail on Sunday newspapers.

Association-of-national-advertisers
Jounce-media

New report detects widespread adtech failures as ads from top brands persist on MFA sites

A damning new study from Adalytics suggests that demand-side and supply-side providers are failing to ensure that ads from major brands like Disney, Google and Procter & Gamble do not appear on spammy made-for-advertising sites.

Georgia
United-states
United-kingdom
American
British
Krzysztof-franaszek
Google
Security-administration
Us-army
Nestle
Microsoft-audience-network
Microsoft

Media buyers weigh the sledgehammer or the scalpel approach to MFA classification

Are still waiting on a clearly defined list of qualities that determine if a site is made-for-advertising (MFAs) or not. Without one, a lot is left open to…

Jounce-media
News
Ggregator
Reaking-news
Uration
Media

Teads Launches Scope3 Powered End-to-End Carbon Emission Measurement in Teads Ad Manager

Sustainability - Teads, the global media platform, announces its new built-in carbon emissions reporting in Teads Ad Manager powered by leading sustainability platform

Martin-bryan
Global-chief-sustainability-officer
Jounce-media