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Adalytics Exposes Forbes MFA Subdomain; The New York Times Embraces Attention

Forbes and Media.net are in hot water after an Adalytics investigation revealed a shady MFA subdomain being sold as the normal Forbes URL.

New yorkUnited statesSouth australiaKrzysztof franaszekGray ladyGabriel doroszNew york timesWall street journalAdalytics founderTrade deskMarketing brew

Brands paid for ads on Forbes com Some ran on a copycat site instead

Brands paid for ads on Forbes com Some ran on a copycat site instead
livemint.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from livemint.com Daily Mail and Mail on Sunday newspapers.

New yorkUnited statesJay friedmanKrzysztof franaszekAmerican expressAssociation of national advertisersGoodway groupNew york timesWall street journal

Forbes accused of selling MFA media to brands under guise of legitimate ad space

Forbes accused of selling MFA media to brands under guise of legitimate ad space
thedrum.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedrum.com Daily Mail and Mail on Sunday newspapers.

Krzysztof franaszekAdalytic franaszekJay friedmanOmnicom media groupUnited airlinesGoodway groupMercedes benzAssociation of national advertisersWall streetGoogle search adsPublici starcomHorizon mediaNational advertisersWall street journalTrustworthy accountability group certifiedMedia rating council accredited

New report detects widespread adtech failures as ads from top brands persist on MFA sites

A damning new study from Adalytics suggests that demand-side and supply-side providers are failing to ensure that ads from major brands like Disney, Google and Procter & Gamble do not appear on spammy made-for-advertising sites.

United statesUnited kingdomKrzysztof franaszekSecurity administrationUs armyMicrosoft audience networkAssociation of national advertisersSc johnson sonProcter gambleIncorporated society of british advertisersHr blockWorld federation of advertisersAmerican association of advertising agenciesGeneral motorsSocial security administrationFederal trade commission

Report: Google brokered search ads on piracy, porn and sanctioned foreign sites

Report: Google brokered search ads on piracy, porn and sanctioned foreign sites. From PR Week

Dan taylorKrzysztof franaszekGoogle taylorJamie barnardArielle garciaLou paskalisDepartment of homeland securityDepartment of justiceEuropean commissionSearch partner networkMedia ratings councilDepartment of defenseGoogle display networkUs treasury office of foreign assetsJustice departmentGoogle search partners network

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