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As Search and Social Converge Marketers Spy an Opportunity

TikTok and Instagram are offering search advertising, and advertisers see a chance to expand the surfaces of performance advertising. ....

Katya Constantine , Ivonnie Dulce , Natasha Blumenkron , App Tracking Transparency , Liam Johnson , Amanda Grant ,

Pixels Are Next to Face Tougher FTC Scrutiny

While cookies have gotten more attention, pixels, a broader and more far-reaching technology, are facing fresh regulatory attention. ....

United States , Irene Knapp , Ivonnie Dulce , Adam Heimlich , Alex Cone , Kevin Renwick , Chalice Custom ,

Pixels Are Next to Face Tougher FTC Scrutiny

While cookies have gotten more attention, pixels, a broader and more far-reaching technology, are facing fresh regulatory attention. ....

United States , Adam Heimlich , Kevin Renwick , Irene Knapp , Ivonnie Dulce , Alex Cone , Chalice Custom ,