Latest Breaking News On - App tracking transparency - Page 1 : comparemela.com
Let s start with apple, which has launched the latest update to its operating system with a controversial feature that will stop companies tracking you around the internet. It s new app tracking transparency feature means users will have to agree to companies tracking their data. Platforms like facebook, which rely on personalized data to sell targeted ads, have criticised the move, saying apple is acting in self interest. Our technology reporter james clayton has more from san francisco. I think by far the biggest story in terms of these apple is this app tracking transparency. We have been shopping online and then go on to another app and suddenly the thing you were searching for p°p5 thing you were searching for pops up. That is the thing that apple is focusing on. From now on, will be asked if you want the company to track you online. That will really hurt facebook because it relies on targeted adverts, knowing lots of information about you and selling it to companies. It will hur
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