Under her leadership, the agency bagged clients such as Changi Airport Group, Singapore Management University, AIA, M1 and Cycle & Carriage amongst others.
2024 is expected to be another year of tight budgets. In an era of volatility and recession concerns, Campaign asks how will marketers do more with less?
Havas Market has appointed Shermaine Lau as its new eCommerce head for Singapore, in a bid to streamline operations and drive value to brands across business segments.