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Disney Star bats for a larger pool of advertisers as IPL approaches

The economic stability and the surge in cricket viewership have positioned the IPL as an attractive platform for brands looking to build and strengthen their identities. ....

Prasanth Kumar , Ajit Varghese , Aditya Birla Group , Disney Star , Birla Group , World Cup , Groupm South , Brand Studio , Advertising Sales ,

Ad spending in India to grow at a slower pace in 2024, says GroupM

India continues to be ranked eighth globally among ad markets, but its ad revenue growth is the fastest among the top 10 economies, according to the media agency ....

United Kingdom , Atique Kazi , Ashwin Padmanabhan , Nirmala Sitharaman , Prasanth Kumar , Year Next , Groupm South , Finance Minister Nirmala Sitharaman , Ad Spending , Advertising Expenditure , Digital Media , Print Advertising ,