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Jerry Hizon will take on the role of Chief Creative Officer and helm both Dentsu Jayme Syfu and Dentsu One Manila. Prior to his role expansion, he previously led Dentsu One Manila's creative team as its CCO. Other senior appointments include the promotions of Elyse Bella and Edg Samson to Managing D ....
March 9 2021, 10:24 am | BY Kim Shaw | No Comments In Coca-Cola Philippines latest film via dentsu Jayme Syfu, women are confronted with real-life situations that box women into stereotypes from phrases such as “Kababae mo’ng tao, ang brusko mo” (You’re a woman, but you act so rough) or “Kababae mo’ng tao, palaban ka” (You’re a woman, yet you’re defiant) to a line that questions what kind of woman comes home very late at night. However, the film also shifted the narrative and turned it into a positive one giving the power back to women and allowing them to be true to themselves because women CAN. (Kababae mo’ng tao, kaya lahat kaya mo!) ....