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Ecommerce enabler GoKwik reported a 12.72% increase in sales for direct-to-consumer (D2C) brands on its network during the Republic Day sale week compared to the preceding week, with a nominal 10% rise in Gross Merchandise Volume (GMV). Despite a subdued growth in the first quarter of FY 2024 following strong performance in the last quarter of 2023, Republic Day sales were impacted by macroeconomic factors such as high-interest rates and layoffs. ....
Uncover the world of D2C sales and the strategic dance between ambitious targets and planning. Explore the anatomy of a sale, insider insights, and tips for planning successful sales. ....
OfScales maiden funding round saw investments from Matrix Partners India DeVC and Relentless Ventures. The company is assisting D2C brands, like Arata, Wishcare and Paradyes establish their offline footprint. ....
After person-to-person and QR-code-based payments, PhonePe wants a slice of the online commerce market where its rivals are absent currently due to a regulatory embargo ....
During the peak marketplace sale period, direct-to-consumer (D2C) brands on the GoKwik network experienced a significant increase in order volumes, marking a reversal from previous years. In 2023, the gross merchandise value (GMV) for D2C brands on the GoKwik network grew 1.5 times compared to the previous year, with a 43% increase in order volume and a 52% rise in GMV. ....