General trade remains the mainstay of FMCG sales in India, despite the surge in ecommerce in the past three years since the outbreak of Covid-19 and high growth of modern trade led by retail chains such as Reliance Retail and D Mart.
General trade remains the mainstay of FMCG sales in India, despite the surge in ecommerce in the past three years since the outbreak of Covid-19 and high growth of modern trade led by retail chains such as Reliance Retail and D’Mart.