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L'Oréal Premiers Virtual Beauty On Metaverse Avatar Platform kamcity.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from kamcity.com Daily Mail and Mail on Sunday newspapers.
Despite articles predicting its demise, the metaverse still attracts brands, such as beauty giant L’Oréal, which has launched its very first virtual looks, in partnership with Ready Player Me, for avatars more spiffed up than ever.
4,000 platforms and applications around the world
With their numerous tools and services designed to improve consumers’ beauty routines, the L’Oréal group’s brands have been embracing the possibilities offered by the digital realm for quite some time. They’re now. ....