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Disillusioned DTC Brands Reject Walled Garden Measurement

Performance marketers have been using third-party solutions to measure campaign performance instead of relying on platform metrics. ....

Michael Lisovetsky , Tucker Matheson , Katya Constantine , Chris Rigas , Ankur Goyal , Triple Whale , Digishopgirl Media , Buyers Question Inventory Quality ,

DTC and Digitally-Native Brands Find Bright Spots in Linear TV

Digitally-native brands diversifying away from performance platforms like Meta and Google are finding success in a decisively analog, famously… ....

Ankur Goyal , Reaking News ,

Braintrust Data wants to make enterprise AI better with faster evaluations

Braintrust Data launched in August 2023 and has already roped in “hundreds” of enterprises and startups as customers, including known names such as Airtable, Zapier, Coda and Instacart. ....

Ankur Goyal , Jack Altman , Guillermo Rauch , Vipul Ved Prakash , Greg Brockman , Elad Gil , Bryan Helmig , Clem Delangue , Howie Liu , Braintrust Data , Simon Last , Vipul Ved ,

AI Evaluation Startup Braintrust Raises $5.1 Million From Greylock

Braintrust's founder and CEO Ankur Goyal led the AI team at Figma before starting this company. ....

Saam Motamedi , Ankur Goyal , Guillermo Rauch , Greg Brockman , Clem Delangue , Howie Liu , Elad Gil , Jack Altman , Terms Of Service , Alana Goyal , Venture Capital ,

AI startup Braintrust helps developers evaluate and enhance their AI products. The team just raised a $5.1 million seed round from Greylock

From left: Braintrust founder and CEO Ankur Goyal and founding engineer Manu Goyal. Braintrust Braintrust helps software developers test and quickly enhance… ....

Ankur Goyal , Reaking News ,