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Designing products for regional preferences offers growth opportunity in meat-free, says Quorn


Designing products for regional preferences offers growth opportunity in meat-free, says Quorn
The alternative protein pioneer says meat alternatives need to develop in line with regional preferences in order to gain global share.
Adam Kemsley, Head of New Product Development at Quorn Foods, told a Future Food-Tech webinar that although the faux meat market is still dwarfed by the $1.4 trillion global meat industry, the alternatives sector is rapidly accelerating into the zeitgeist.
“This marketplace is exploding,”​ he said.
“It’s grown so quickly, and it’s global. And the ways we worked today and yesterday aren’t going to be the same in the future.”​ ....

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