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Awards jurors love campaigns that drive social purpose yet consumers don’t always feel the same. That's according to research from System 1, which compared Cannes Lions winners against other ads. ....
Have Cannes Lions lost their emotional impact? Putting winning ads to the test prweek.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from prweek.com Daily Mail and Mail on Sunday newspapers.
investing: Bernstein's '4 pillars of investing' & how they work to boost returns indiatimes.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from indiatimes.com Daily Mail and Mail on Sunday newspapers.
Grab a chair and enjoy these suggestions Some finance-related books on tap for P&I readers this summer, but still lots of escapist fare to peruse Norman Bendell Biographies, history and escapist fare ranging from popular fiction to travel guides top the summer reading lists of readers of Pensions & Investments. Ashbel C. Ash Williams Jr., executive director and chief investment officer of the $245.8 billion Florida State Board of Administration, Tallahassee, will be reading Hank and Jan Taft and Curtis Rindlaub s book A Cruising Guide to the Maine Coast this summer. The book is for background research for an August trip on Downeast Charter Boat Tours based in Maine, Mr. Williams said in an email. ....