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Have Cannes Lions lost their emotional impact? Putting winning ads to the test

Awards jurors love campaigns that drive social purpose yet consumers don’t always feel the same. That's according to research from System 1, which compared Cannes Lions winners against other ads.

Have Cannes Lions lost their emotional impact? Putting winning ads to the test

Have Cannes Lions lost their emotional impact? Putting winning ads to the test
prweek.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from prweek.com Daily Mail and Mail on Sunday newspapers.

Grab a chair and enjoy these suggestions

Grab a chair and enjoy these suggestions Some finance-related books on tap for P&I readers this summer, but still lots of escapist fare to peruse Norman Bendell Biographies, history and escapist fare ranging from popular fiction to travel guides top the summer reading lists of readers of Pensions & Investments. Ashbel C. Ash Williams Jr., executive director and chief investment officer of the $245.8 billion Florida State Board of Administration, Tallahassee, will be reading Hank and Jan Taft and Curtis Rindlaub s book A Cruising Guide to the Maine Coast this summer. The book is for background research for an August trip on Downeast Charter Boat Tours based in Maine, Mr. Williams said in an email.

The 10 best personal finance books of 2021

The 10 best personal finance books of 2021 Bankrate 3 hrs ago © Kai Schwabe/Getty Images Various books on shelves Looking for a great money-themed book for your summer reading? Here s our short list of the best personal finance books for 2021. Bankrate s 10 best personal finance books for 2021 The Millionaire Next Door: The Surprising Secrets of America s Wealthy, by Thomas J. Stanley and William D. Danko How to Make Your Money Last: The Indispensable Retirement Guide, by Jane Bryant Quinn A Random Walk Down Wall Street: The Time-Tested Strategy for Successful Investing, by Burton G. Malkiel Why Smart People Do Stupid Things with Money: Overcoming Financial Dysfunction, by Bert Whitehead

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