Nudging consumers towards sustainable food and drink choices

Research suggests when it comes to buying sustainable products, an ‘intention-action gap’ exists amongst consumers. Which ‘nudging’ approaches can brands and retailers take to encourage more sustainable consumption?

Related Keywords

Denmark , Germany , Wageningen , Gelderland , Netherlands , La Fourche , Bourgogne , France , Danish , Fourche Labat , Kathelijn Van Elk , Evan Elk , Nathan Labat , Gettyimages Justin Paget , Wageningen University , Ibm , Institute For Business Value , National Retail Federation , Wageningen University Research , Rabobank , Business Value , Vanterra Capital , Justin Paget , Sanne Stroosnijder , Food Loss , Waste Prevention , Market Trends , Tart Ups And Disruptors , Organics , Food Waste , Lternative Proteins , Ustainability , Labelling , Food Labelling , Proteins , Judge , Consumer Behavior ,