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KiwiPlates launches a love story at the roller skating rink in new film via Saatchi & Saatchi NZ

July 26 2021, 10:44 am | BY Ricki Green | 6 Comments KiwiPlates has launched a new brand commercial from Saatchi & Saatchi New Zealand. The spot is a sweet love story set against the nostalgic backdrop of a roller skating rink and featuring the classic love song, I Love You Always Forever by Donna Lewis. The campaign marks a slightly new approach for the KiwiPlates brand in showing how personalised plates can represent something truly meaningful in people’s lives. Says Karl Plank, marketing manager of KiwiPlates: “Plates are commonly known for being fun and getting attention , but many people get them to celebrate things that are important to them. We wanted to shine a light on this aspect of personalised plates as a way to reach people who might not have considered one before.”

New zealand generalNew zealandStefaan van leuvenNick bulmerChristie mcphersonDavid mcindoeCallan robertsDave gibsonBen daileyMarty williamsZoe lloyddJonathan mihaljevichSteve cochranMikey havocKate roydhouseZoe mcintosh

KiwiPlates Tugs at Our Heartstrings with a Nostalgic Love Story

KiwiPlates has launched a new brand commercial in collaboration with Saatchi & Saatchi New Zealand. The nostalgic one-minute spot is backed by Donna Lewis’s classic, I Love You Always Forever Set in a roller skating rink, the ad features the first moments of a love story before jumping to a future filled with happiness. The campaign marks a slightly new approach for the KiwiPlates brand in showing how personalized plates can represent those special moments. “Plates are commonly known for being fun and getting attention, but many people get them to celebrate things that are important to them. We wanted to shine a light on this aspect of personalised plates as a way to reach people who might not have considered one before,” said Karl Plank, marketing manager of KiwiPlates.

Stefaan van leuvenNick bulmerChristie mcphersonDavid mcindoeDave gibsonBen daileyMarty williamsJonathan mihaljevichZoe lloyddSusan bensemanSteve cochranKate roydhouseKim gribbleZoe mcintoshDonna lewisAnna stuart

Coles commits to no more plastic collectibles in sustainable campaign

Coles commits to no more plastic collectibles in sustainable campaign July 23, 2021 8:53 Coles has reaffirmed its commitment to becoming Australia’s most sustainable supermarket, with a campaign commencing on Sunday 26 July via DDB Australia. As part of its sustainability efforts, Coles has committed to no longer give away collectible plastic toys as part of its rewards program. The national campaign is based on Coles’ ‘Together to Zero’ pillar in its sustainability strategy, which was first revealed in March, as well as the “Better Together” pillar. The 60-second spot features a montage of Coles throughout history, showing the impact Coles has had across several generations. The spot ends in the line: “Together to zero: zero hunger, zero waste, and zero emissions. For generations to come.”

New south walesColin simkinsBianca mundyMark burnettBev dunnSonia ebringtonLeah churchill brownTania jeramLeah williamsRenata barbosaNoah reganPippa oreganAndreas smetanaLisa ronsonFergus rotherhamAdam ledbury

Coles launches new Together to Zero sustainability campaign via DDB Australia

July 23 2021, 11:38 am | BY Ricki Green | 21 Comments As part of its ambition to be Australia’s most sustainable supermarket, Coles Group is launching a national campaign via DDB Australia, that brings to life and celebrates its recently launched Sustainability Strategy under the pillars of “Together to Zero” and “Better Together”. Commencing Sunday 25th July, the campaign highlights Coles’ aspiration towards zero waste, zero emissions and zero hunger and encourages all Australians to work together to ensure Australia is a better place for future generations. “Together to Zero” was first unveiled in March, when Coles announced emissions targets including a commitment to be 100% powered by renewable electricity by the end of FY25, and addresses Coles Group’s ambition to reduce its impact on the environment.

New zealandNew south walesBianca mundyMark burnettBev dunnSonia ebringtonLeah churchill brownTania jeramLeah williamsRenata barbosaNoah reganPippa oreganLisa ronsonFergus rotherhamAdam ledburySarah cox

Launched the same day as this week s complete lockdown in Thailand, Audacity Co sends message of hope and positivity

Launched the same day as this week s complete lockdown in Thailand, Audacity Co sends message of hope and positivity
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