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After FCB’s second clean sweep in three years at the Outstanding Radio Creative Awards (ORCAs), creative director David Shirley reflects on what it takes to be original in a medium that’s been around for over 100 years.
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Campaign celebrates the seemingly small, but very meaningful things New Zealanders do every day to feed the love
Wattie’s new brand campaign, launching this week via FCB New Zealand, invites Kiwis to “feed the love” using their iconic products to deliver the message.
Says Leisa Wall, ECD, FCB: “It’s a celebration of the little moments. We break bread with those we care about most and in that simple gesture, we say a lot. We might not literally speak the words ‘I care about you’, but we don’t have to. That moment and the offering of food says it all.”
Gogglebox fans top 10 stars revealed - but can you guess winner?
EXCLUSIVE: Gogglebox fans have crowned their favourite stars in a new poll - and the results may surprise you. Among the iconic characters on the list are Giles and Mary as well as Pete and Sophie
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