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How Stormi Steele turned her kitchen experiments into a hair care brand that booked nearly $20 million in sales last year

How Stormi Steele turned her kitchen experiments into a hair care brand that booked nearly $20 million in sales last year ddavis@businessinsider.com (Dominic-Madori Davis) © Provided by Business Insider Stormi Steele Stormi Steele Stormi Steele is the founder of the hair care brand Canvas Beauty, a company she created from her kitchen experiments. Canvas Beauty booked nearly $20 million in sales last year after Steele used paid social media advertising. Steele shares the steps necessary for scaling a haircare business, including how to carve your own entrepreneurial path. As a child growing up in De Kalb, Mississippi, a small town 120 miles west of the state capital, Stormi Steele felt her aspirations were feared instead of encouraged.

People Are Offering Black Business Owners Mentorship But, Sorry, We Need Coins

At the start of 2020, Eunice Cofie-Obeng was on track to launch nine new products for her skin-care brand Nuekie. That was, of course, before the coronavirus pandemic upended business plans around the world. In Cofie-Obeng s case, not receiving the bottles, jars, pump dispensers, and other packaging items sourced from manufacturers overseas was a tremendous setback. Allure, adding that the closures were sudden and without notice. We would constantly email or call, and no one was responding. Be it Black-owned beauty businesses like Nuekie, or anyone else who set yearly goals for their enterprise, no one could have imagined or truly prepared for an economic disruption like COVID-19. In spite of the pandemic, however, many Black beauty entrepreneurs are feeling optimistic about the future of their businesses, according to a new economic data study from global think tank Ready to Beauty.

Black-Owned Brands, One-Stop Shopping

Black-Owned Brands, One-Stop Shopping Noel Cody © Provided by Essence As a renowned professor, Dr. Lisa found herself devastated to learn of studies showing Black children preferring to play with white dolls because they appear “more beautiful.” Believing that every child should see their own beauty and the beauty of their friends reflected during playtime, Dr. Lisa made it her mission to inspire all children to see themselves as they truly are: unconditionally beautiful. The Fresh Dolls have fuller hips, thighs, and a realistic waistline. This collection, along with all of Dr. Lisa’s collections, provide hours of fun and creativity – all while encouraging each child to recognize and appreciate their own, natural beauty.

100 Black businesses to support this holiday season during the pandemic

Life for Black entrepreneurs in the U.S. has changed drastically in the year 2020. For many, the harsh realities of the coronavirus pandemic have put a stop to business, leaving would-be customers in the house under quarantine and funds drying up. Black entrepreneurs already had it tough before coronavirus hit so how will they survive now? While every Black business doesn’t have the luxury of servicing customers online, many are still powering through in the wake of the pandemic. With the holiday season upon us, theGrio has compiled a list of 100 Black-owned businesses where you can #buyBlack and show your support with your wallets.

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