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InterHall Brims with Design Inspiration for Fall 2021 High Point Market
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Hooker Furniture To Launch Chapman at High Point Market | Furniture World Magazine
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Furniture World News By Nic Ledoux on 6/1/2021
Luxury upholstery specialist Bradington-Young, a division of Hooker Furnishings, reports that they will debut a line of fully customizable, domestically manufactured office chairs at this year’s Spring High Point Market. Called
“Home Office BY Design,” the collection is being offered in response to the increased demand for home office furniture driven by pandemic related work-from-home trends. Fully customizable, consumers can personalize their office chairs in more than 400 options – including any combination of fabrics, leathers, novelty leathers and chair base colors – to coordinate with their home décor.
“Working from home is no longer just a response to the pandemic, it has become a way of doing business for many companies. Consumers understand this permanency and are upgrading their home office environments to align its design with the same quality
Furniture World News By Nic Ledoux on 6/1/2021
Custom upholstered furniture industry leader, Norwalk Furniture will open its second High Point Market showroom at the June High Point Market to highlight its expansive custom upholstery programs. Located in InterHall, the 850 square-foot space, coined the “Norwalk Design Lab,” will utilize the company’s newly launched digital design tools to showcase thousands of different configurable seating options, ottomans and upholstered beds with buyers who may not regularly visit its 10,700-square-foot showroom in the International Home Furnishings Center (IHFC), space M-108.
Utilizing its new state-of-the-art website that includes a 3D product visualization tool, the InterHall space – located at IH501 – will prominently display the company’s ‘360 Design Tool,’ which provides customers a digital platform to customize a number of its upholstery pieces, enabling them to
Furniture World News By Nic Ledoux on 5/13/2021
Luxury leather upholstery producer Bradington-Young, a division of Hooker Furnishings, will add four additional products to its highly successful
Plaza Midwood collection as the company continues to target HENRYs (high earners, not rich yet) among Gen X and millennial consumers. The new products will be introduced at the upcoming High Point Market.
Plaza Midwood, offers smaller, yet functional pieces with an updated style aesthetic and appeals to those who live in loft-style spaces or homes with open floor plans who can spend more money.
“Through our research, we know that customization and modern design are both important to younger consumers and are becoming increasingly desirable to other target audiences who are able to purchase quality furnishings that last longer and are customized to fit their needs,” said Cheryl Sigmon, vice president of merchandising f
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