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Marjorie Taylor Greene s Loathsome and Dangerous Lies Disavowed by Her Favorite Gym
On 3/2/21 at 12:05 AM EST
CrossFit has denounced the loathsome and dangerous lies of Rep. Marjorie Taylor Greene (R-Ga.), a former CrossFit affiliate gym owner who has continued to tout the brand.
Greene, an ardent supporter of former President Donald Trump who was elected last November, was last month removed from all of her House committee assignments following a bipartisan vote prompted by a series of controversial past remarks, including past support of pro-Trump conspiracy theories like QAnon and Pizzagate.
Although CrossFit had previously been silent about the congresswoman, the company disavowed Greene in a BuzzFeed News article on Monday.
CrossFit Changed How They Communicate with Affiliates. Is It Working?
Over six months into CrossFit’s leadership and culture overhaul, affiliate owners share perspectives on changes for the community.
Last updated on February 5th, 2021
CrossFit made sweeping changes in 2020 following a public outcry around its former CEO’s actions. Out of the storm came new leadership and efforts to change the culture as affiliate owners grappled with the decision to remain affiliated with the brand.
BarBend spoke with affiliate owners about their previous struggles to connect with CrossFit HQ and CrossFit HQ’s recent efforts to create positive change in communication and community. Communication is especially salient in the middle of a pandemic when many need community but are often physically isolated.
Cory Richards
On June 27, 2020, Eric Roza masked up and flew from Boulder, Colorado, to San Jose, California, where he rented a car and began driving south. A tech entrepreneur who made his name and fortune with a data company he sold to Oracle for $1.2 billion in 2014, Roza, 53, had just spent, according to one source, $200 million buying CrossFit Inc., the largest fitness chain in the world, somewhat bigger than Dunkin’ and somewhat smaller than Domino’s. At its peak, you could have found one of the more than 15,000 CrossFit affiliates at most latitudes and longitudes around the world in Nuuk, Greenland; in Ulaanbaatar, Mongolia; in Païta, New Caledonia; in Gillette, Wyoming. Roza had big ideas that he believed could radically change the brand. And despite the Starbucks-level ubiquity of CrossFit boxes and the titanic role the company has played in the functional-fitness boom of the 21st century, CrossFit needed to change desperately.
Washington gym owners launch campaign to urge governor to reconsider pandemic restrictions
The TV spots are funded by a network of small gym owners and spearheaded by a Planet Fitness franchisee. Author: Sebastian Robertson (KING5) Updated: 8:54 PM PST December 23, 2020
SEATTLE Many small gym owners across Washington state are urging the governor to ease COVID-19 restrictions on their industry. As the clock runs out on 2020, small gym owners across Washington state are launching a media blitz.
Two television ads are running with one clear message.
“Please reopen the gyms. It is essential to people’s overall health and well-being,” said one person in the commercial.