In SA, loyalty programme owners are working hard to meet their customers and members where they are now says Gordon Wilson, of the Achievement Awards Group.
How it works
WaterLight works through ionisation. Electrical energy is produced when salt water electrolytes react with magnesium inside the device.
As well as a portable light source, WaterLight also charges small devices through a USB port. In emergency situations, it can be powered by urine.
Wundermann Thompson explains that inspiration came from traditional practices of the Wayuu, an indigenous community in the La Guajira peninsula on the Colombia-Venezuela border.
The desert landscape is surrounded by the sea and has limited access to electricity. It’s hoped that the WaterLight will help the community use the sea water to sustainably power their lives without needing to travel to find power. One intended use is to help night fishing, for example.