Noakes continues with Keys’ cholesterol con starting in 1960 with a study, the principal investigators of which were all infected with confirmation bias.
Dive Brief:
Plant-focused meals, undiscovered ingredients from the ocean, mindful eating and comforting global tastes are McCormick s top trends for its 21st Flavor Forecast.
The report expects consumers and food professionals to elevate vegetables, fruits and botanicals that offer color, texture and indulgence, including ube (purple yam), Szechuan buttons (edible flower buttons) and trumpet mushrooms. The ocean is also inspiring new flavor preferences including dulse (red sea lettuce flakes), spirulina and sea grapes.
McCormick also sees mindful eating rising in popularity as consumers find time to slow down and explore the six tastes sweet, sour, salty, bitter, astringent and pungent in their meals. Global foods continue as a key trend, but with a comforting, nourishing twist.