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Page 19 - Tim Burrowes News Today : Breaking News, Live Updates & Top Stories | Vimarsana

CBA s marketing & CA head Priscilla Brown to return to the US

April 30, 2021 11:09 The Commonwealth Bank of Australia (CBA) is on the hunt for a new group executive, marketing and corporate affairs. According to an internal note to staff, an internal and external search will now take place to find a permanent replacement for Priscilla Brown. It is understood Brown, who joined the bank in August 2019, is returning to the US to be closer to her family and will finish up at the bank on 31 May. Priscilla Sims Brown Brown joined the bank in 2019 in a newly created executive leadership role to bring together marketing and corporate affairs functions. ADVERTISEMENT She was prior to that CEO of Emerge.me, a US start-up digital healthcare platform she joined in 2017. Brown has also held executive leadership roles at Ameri Health Caritas, Sun Life Financial US, and Lincoln National Corporation, with responsibility for leading business units, stakeholder engagement, marketing, corporate affairs, investor relations and business development functions

IPG reports 2 8% revenue growth in Q1 2021

IPG reports 2.8% revenue growth in Q1 2021 April 29, 2021 10:25 The Interpublic Group of Companies (IPG Media Brands) has reported a 2.8% increase in revenue globally for the first quarter of 2021, compared to the corresponding period 12 months prior. Revenue hit USD$2.03 billion. Total revenue, which includes billable expenses, was $2.26 billion in the first quarter of 2021, compared to $2.36 billion in 2020. Net income as reported was UDSD$91.7 million. The Asia Pacific region accounted for USD$210.9 million of the revenue, while organic net revenue was USD$169.1 million, which represents an increase of 3.4% on the 12 months prior. The financial presentation said the group was “well-positioned to participate in the global economic recovery” and that “effective expense management is an ongoing priority”.

Ask dumb questions , says 7-Eleven s digital lead

April 29, 2021 10:59 Corporates across Australia have had to speed-up digital strategies significantly in the past year, according to senior executives at Adobe, Seven Eleven and Telstra. “We are hearing that it has moved ten years further in the last year,” said Suzanne Steele, Adobe managing director, Australia and New Zealand. Telstra Digital, executive director, Jenni Barnett seconded this saying that at Telstra, the digital and data strategy has been accelerated. “We have a first-party data strategy that we have accelerated in the last 18 months,” she said. Jenni Barnett, Telstra ADVERTISEMENT There are now approximately 4.4 million users of the Telstra app and 6.5 million digitally active customers overall.

Mumbrellacast: What Apple s latest iOS update means for marketers

April 29, 2021 4:39 This week Apple deployed iOS14.5 – a relatively standard operation for Apple when it comes to its update schedule for iPhones. But this one had some big ramifications for the media and marketing industry. The new operating system included Apple’s App Tracking Transparency updates that significantly change the relationship between users and the apps they use. The Mumbrellacast team dives into the implications for customers, as well as for advertisers. The game of musical chairs at WPP and GroupM continued this week, when news broke that MediaCom AUNZ CEO Willie Pang is stepping away from the agency to take a broader role across GroupM as managing director of GroupM services. Pang’s appointment follows the March departure of GroupM’s local CEO Mark Lollback, and with the search for the CEO is still underway, what’s WWP’s next move likely to be?

WPP posts small revenue gain for Q1 2021

WPP posts small revenue gain for Q1 2021 April 29, 2021 3:00 The group recorded a quarterly revenue of GBP 2.897 billion (USD$4.039 billion). The group’s financial results also stated that USD$1.3 billion net new business was won during the quarter. Excluding the impact of acquisitions and disposals, like-for-like growth was 3.1%. The shareholders of WPP AUNZ voted in favour of the takeover bid from WPP last week meaning the global company will become the sole owner of the local agency holding group, acquiring the remaining 38.5% of shares in the company it did not previously own. at $0.70 per share, WPP AUNZ had an implied enterprise value of $717 million.

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