The Trade Desk launches first-party data playbook indiantelevision.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from indiantelevision.com Daily Mail and Mail on Sunday newspapers.
Best Media Info: It includes a comprehensive self-assessment tool to appraise the readiness of a brand’s first-party data and determine the next steps for the organisation. It also offers a practical 8-step roadmap | Digital News
Best Media Info: Galileo can enable brands to unlock data in a privacy-conscious manner to find new customers that share similar characteristics| Advertising News