MUMBAI (AFP) – The fairytale success of Lijjat Papad – a multi-million-dollar venture founded by seven women in a crowded Mumbai tenement in 1959 with seed capital of INR80 (USD1.10) – belies its revolutionary feminist aspirations. The cooperative employs 45,000 women across India, offering them a job for life as “co-owners” of the enterprise, whose […]
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Members of Shri Mahila Griha Udyog Lijjat Papad weigh papadums at one of the organization s facilities in Mumbai on March 8. | AFP-JIJI
AFP-JIJI Apr 15, 2021
Mumbai – The fairytale success of Shri Mahila Griha Udyog Lijjat Papad a multimillion-dollar venture founded by seven women in a crowded Mumbai tenement in 1959 with seed capital of 80 rupees ($1.10) belies its revolutionary feminist aspirations.
The cooperative employs 45,000 women across India, offering them a job for life as “co-owners” of the enterprise, whose wafer-thin snacks known locally as papads and as papadums in the West have become a byword for good business and female empowerment in a patriarchal country.
Crunch time: Indian snack spins feminist success story yahoo.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from yahoo.com Daily Mail and Mail on Sunday newspapers.
Lijjat Papad: Mumbai snack’s secret feminist success story
Lijjat Papad was founded with capital of Rs80 SAMAA | AFP - Posted: Apr 15, 2021 | Last Updated: 7 hours ago SAMAA | AFP Posted: Apr 15, 2021 | Last Updated: 7 hours ago
Photo: Lijjat Papad
The fairytale success of Lijjat Papad â a multi-million-dollar venture founded by seven women in a crowded Mumbai tenement in 1959 with seed capital of 80 rupees ($1.10) â belies its revolutionary feminist aspirations.
The cooperative employs 45,000 women across India, offering them a job for life as “co-owners” of the enterprise, whose wafer-thin snacks â known locally as papads and as papadums in the West â have become a byword for good business and female empowerment in a patriarchal country.