From Rs 80 to Rs 1,600 crore: Read the inspiring success story of Lijjat Papad driven by 45,000 women - Started by 7 women from a rooftop, Lijjat Papad grew exponentially to become the source of empowerment for 45,000 women in its 60 year history.
Mumbai: Successful advertising campaigns cannot only power up the brand, but they can stir emotions, and leave a long-lasting impact on viewers, who remember them for years to come. The last few decades have witnessed the launch of some brilliant campaigns, that have now become a part of everyone's memories.