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Intense Price War Leaves Wearables Les Miserables

Prices of wearables such as smartwatches, bluetooth headphones and earbuds, and wristbands have crashed to an all-time low due to intense competition and deals such as buy one, get one free, companies and researchers said.

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Intense competition drives prices of wearables to all-time lows; sales up but higher inventory worries companies

Earbuds start at Rs 400 and smartwatches at Rs 999 for frontline brands, about half of what they were a year ago, companies and researchers said. Although sales are rising, companies arent able to clear out stock fast enough, they added.

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Intense competition drives prices of wearables to all-time lows; sales up but higher inventory worries companies, ET Retail

Wearables: Earbuds start at Rs 400 and smartwatches at Rs 999 for frontline brands, about half of what they were a year ago, companies and researchers said. Although sales are rising, companies aren’t able to clear out stock fast enough, they added.

India
China
Chinese
Vikas-sharma
Madhav-sheth
Anant-jain
Sameer-mehta
Suparna-mitra
Titan-co
International-data-corporation
Gfk-india

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