Amid expectations of a livelier retail atmosphere this year than last, retail and wholesale operators in major regions of the country are working hard to plan various activities to stimulate spending during this year's Songkran festival.
The total number of road deaths during the first two days of Songkran holiday travel rose to 63, the Department of Disaster Prevention and Mitigation (DDPM) reported on Thursday.
Stronger air traffic in the summer, with a projection of more than 98,000 flights, should help each long-haul market to exceed 1 million visitors by the end of this year, according to the Tourism Authority of Thailand (TAT).