Content Hub 2021: Growing relevance of language personalisation in OTT advertising indiantelevision.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from indiantelevision.com Daily Mail and Mail on Sunday newspapers.
PTC Network is the supporting partner.
Centred on the theme – ‘The New Dynamic’, The Content Hub 20201 will witness insightful sessions with industry stakeholders deliberating on how the new forces are transforming the way content is created and stories are told. It will also delve upon the impact of these changes on the business models for the world of films, TV and OTT.
Day One will begin with the virtual panel discussion on
‘The challenges & opportunities before India’s content creators’, where Endemol Shine India, CEO, Abhishek Rege, Contiloe Picture Pvt Ltd, chairman-MD, Abhimanyu Singh, Emmay Entertainment, director and screenwriter, film producer Nikkhil Advani and film director, writer-producer, Siddharth P Malhotra will be in conversation with Indiantelevision.com Group, CEO and editor-in-chief Anil Wanvari.
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A chat with the newly appointed MD over her game plan, present challenges in the marketing landscape and the agency s positioning
When brands put people first and attempt big things, they fuel culture and innovation, help companies grow and create real value; but they need to take risks. That s where Essence, GroupM s global data and measurement-driven agency rooted in data science, comes in to help brands take decisions and risks. And, that s how Sonali Malaviya, the agency s newly appointed managing director (in May) for India plans to spearhead it.
Malaviya replaced Anand Chakravarthy, who has moved on to pursue entrepreneurship. Based in Gurgaon, she reports to Essence APAC CEO T. Gangadhar and GroupM South Asia CEO Prasanth Kumar.
Week at a glance: Marketing Minds; WarnerMedia-Discovery deal; Google News Showcase adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.