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How to set up Performance Max campaigns the right way

How to set up Performance Max campaigns the right way
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Smart Shopping and Local campaigns to be transitioned to Performance Max by end of Sept 2022

This is a significant change to how Smart Shopping and Local campaigns work. Advertisers that don’t want to transition those campaigns over to Performance Max should begin exploring other options, as these campaign types (as we know them) will disappear by the end of September.

Henry Powderly

Henry Powderly
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Lightspeed teams up with Google to help retailers increase local shopping revenue

Lightspeed teams up with Google to help retailers increase local shopping revenue News provided by Share this article Share this article Integration allows omnichannel retailers to automate ads and real-time inventory levels directly from the Lightspeed platform                            MONTREAL, May 11, 2021 /PRNewswire/ -  Lightspeed(NYSE: LSPD) (TSX: LSPD), a leading provider of cloud-based, omnichannel commerce platforms, announced today it will , to help independent businesses globally as they safely re-open and expand their in-store capacity. As consumer preference towards shopping locally increases, the direct integration between Lightspeed and Google will allow independent retailers to manage a number of Google tools directly in their Lightspeed commerce platform at no additional cost.

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