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Oppo India CMO Damyant Singh Khanoria steps down after three-year stint, ET Telecom

He joined Oppo from Apple in December 2020. Khanoria reported to Elvis Zhou, President of Oppo India. He has earlier worked at sportswear major, Adidas, for nearly 12 years.

In-depth: Samsung s anxiety to rise as OnePlus, Oppo, Tecno drive the foldable wave in India?, ET Telecom

Samsung: Seeing the traction, Chinese companies such as Xiaomi, Oppo, Vivo, Honor, and Motorola have also started pushing the envelope further with frequent launches globally with a focus on innovation in the hinge, battery life and cover displays (for the flip form factor). Many of these companies have now set their eyes on India, sensing potential growth in the market.

OPPO Launches Find N3 Flip in India: A Detailed Look

OPPO Launches Find N3 Flip in India: A Detailed Look
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Find N3 Flip: China s Oppo aims to double foldable smartphone sales in India, ET Telecom

“Foldables have added a powerful impetus to the smartphone Industry. We made our foray into the segment with the Find N2 Flip as we realized consumers in the premium segment are seeking freshness and form factor innovation. We are optimistic about our next launch, the Find N3 Flip, and estimate a 2x growth for this foldable,” Damyant Singh Khanoria, CMO, OPPO India, told ET.

No lack of lakhs when it comes to buying ultra-premium phones

Scores of consumers - not just the well-off - are opting for devices with new form factors such as flip or fold, as well as top-notch specifications in camera, processors and memory, brands and retailers said. Wider penetration of EMI schemes in even small towns also boosts the trend, they said. Demand for the new iPhone 15 Pro series - which is sold out in India - has doubled, third-party retailers said.

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