DPR&Co s Phil Huzzard Appointed Global President Of 59-Strong Indie Network bandt.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bandt.com.au Daily Mail and Mail on Sunday newspapers.
Are marketers finally moving beyond audience personas? Or does this tried-and-true method still have a part to play? We asked a bumper crop of specialists from The Drum Network.
The Drum | Prepare For The trough Of AI Disillusionment : Ad Execs H2 2023 Predictions thedrum.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedrum.com Daily Mail and Mail on Sunday newspapers.
Brendan Kennedy of Signal Theory responds to those who yearn for the ‘Golden Age’ of marketing in this love letter to the three pillars of creativity: joy, comfort, and meaning.