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Buy Indian, Bye Western: Gen Z Embraces the Home Truth

Chief executives of several domestic brands said younger consumers, led by Gen Z, are showing more interest in buying local products, pushing up the age groups contribution to their sales in the last three to four years.

Debanjana kapoorAnuj poddarSaugata guptaCounterpoint research

Buy Indian, Bye Western: Gen Z embraces the home truth, Retail News, ET Retail

Gen Z: The contribution of local brands to total sales of true wireless speakers has shot up to 78% in calendar 2023, compared to 48% in 2020, due to more purchases by youngsters, according to latest numbers from Counterpoint Research. For smartwatches, the researcher said the contribution of local brands to total sales is 95% in 2023, from 38% in 2020.

West bengalPradeep bakshiSaugata guptaAnuj poddarDebanjana kapoorTarun pathakCounterpoint researchGen zCounterpoint researchSaugata guptaDebanjana kapoorBajaj electricalsAnuj poddarConsumer electronics

Business News: FMCG players expect better growth, lesser inflationary pressure in 2022

FMCG players expect better growth, lesser inflationary pressure in 2022 : Rashtra News #FMCG #players #expect #growth #lesser #inflationary #pressure FMCG makers are accelerating digitalisation and are investing in building capability in e-commerce and Direct-to-Consumer channels, identifying it as a key vector of their growth as the threat of a possible third wave is still

Varun berrySaugata guptaMohan goenkaMohit malhotraSunil dsouzaAhmed elsheikhBritannia industriesConsumer productsDabur indiaDirector mohan goenkaDirectorb sumant

Top-deck churn at Marico-owned Beardo: CEO goes on sabbatical, other key executives quit

While Beardo s CEO Sujot Malhotra will be away on a year-long sabbatical. Head of Marketing and Head of Finance and Operations, have exited the company, sources told Moneycontrol.

India generalSiddharth vayaSaugata guptaDarayus mehtaSujot malhotraAshutosh valaniSanjay mishraKetan jainCoca cola companyCarlyle group ustraaMan companyReckitt benckiserMarketing darayus mehtaCarlyle groupEmami backed the man companyCoca cola

Harsh Mariwala unveils leadership secrets at TechSparks 2024 Mumbai

Harsh Mariwala unveils leadership secrets at TechSparks 2024 Mumbai
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Saugata guptaHarsh mariwalaTechsparks mumbaiMarico chairman

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