Koe Organic Kombucha fruit-forward, probiotic-packed, and refreshingly delicious kombucha – announces expanded distribution in conventional grocery, natural grocery, and convenience stores across the U.S including select Target, Rite Aid, 7-Eleven, Extra Mile, Woodman’s, and Food City stores. This expanded distribution is fueling Koe sales, which according to IRI Reporting are growing over 16 times faster than the Kombucha category. Koe also has the number one fastest velocity growth in the kombucha category, which indicates loyalty as new consumers become repeat purchasers. Koe is the first or only kombucha in many new accounts, making the healthy fermented brew more accessible
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KÖE Combines the Power of Probiotics with Trending Watermelon and Tropical Flavors
New Kombucha Flavors Support the Bright Future of Better-for-You Functional Beverages
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LOS ANGELES, May 20, 2021 /PRNewswire/ KÖE Kombucha – the fruit-forward, organic kombucha in a convenient can – is adding two fresh, surprisingly delicious flavors to their product lineup as demand for better-for-you beverages climbs. Carefully crafted with billions of probiotics, KÖE Tropical and KÖE Watermelon will be available in 12 oz. recyclable aluminum cans just in time for summer.
(PRNewsfoto/KÖE Kombucha) We are sparking a broader interest in kombucha and will heighten our reach with the launch of our Tropical and Watermelon, said Louisa Lawless, Chief Strategy Officer at Stratus Group and KÖE Organic Kombucha. We re seeing strong growth in cities like Atlanta, where our dollar velocities are double those of the legacy kombucha bran
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From nitro hard teas to instant iced coffees, we take a look at some of the new products hitting the shelves around the globe.
BON V!V Raspberry Dragonfruit
Anheuser-Busch hard seltzer brand BON V!V has launched a new flavor, Raspberry Dragonfruit.
The flavor was created in partnership with BON V!V and the brand’s Creative Advisor, Priyanka Chopra Jonas. Following limited releases in Los Angeles, San Diego and Salt Lake City, Raspberry Dragonfruit is now rolling out nationwide.
“With zero grams of sugar and a light and refreshing taste, BON V!V Raspberry Dragonfruit comes dressed to impress in a new sleek can design wrapped in metallic pink and donned with Priyanka Chopra Jonas’ signature - exclusive to the new flavor,” says Anheuser-Busch.
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