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Podcast Advertising: Opening new doors for marketers

Mumbai: With ABP Live, Clubhouse, and other similar platforms making the right noise, the long format of audio content has gained popularity, and drawn the attention of marketers too. Previously, podcasts were mostly extended content pieces coming out of radio channels because of their understanding of the medium. However, they have grown immensely over the last few years.

Transcripts for CNN CNN Newsroom Live 20210904 09:04:00

seem to be changing under the taliban. i saw for instance that they took a popular soap opera off the air. tell us how afghans are getting their news, their entertainment, how that has changed and will likely change further in the weeks to come. reporter: it s changing subtly, but there s definitely a change in the cultural landscape. the news channels often see as some of the great achievement of the past still broadcasting, but the radio channels and a lot of the tv networks, they re starting to cut back on the amount of music they play and the different sorts of different programs that they show. much less entertainment, and what they re showing is more modest. we re also seeing things lightning murals being painted. efforts being painted over sorry, advertisement being painted over. i m sitting outside a beauty

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