Ricola names social media agency for Southeast Asia Details 18 January 2021
Ricola has appointed content marketing agency Green Park Content (GPC) to manage social media duties for Southeast Asia for a year, following a pitch held in August 2020. GPC s spokesperson told
MARKETING-INTERACTIVE that the agency was chosen because Ricola liked the work of its creative team on last year s Goodness Inside campaign, where it was responsible for producing the brand s social media assets during the pandemic.
At the same time, e-cigarette brand Relx has also tapped GPC to handle the brand s SEO and content production in Asia for a year, following a pitch last August. GPC said both clients aim to centralise their agencies and look to GPC as it has a regional presence. GPC is headquartered in London and expanded into Jakarta and Singapore in 2017 and 2018. The agency is in the process of planning, strategising, and producing assets which will roll
Publicis Groupe Indonesia names Sony Nichani CEO as Brian Capel moves on Details 29 December 2020
Publicis Groupe has named Sony Nichani CEO for Publicis Groupe Indonesia replacing Brian Capel (pictured left). She reports to Loris Nold, CEO for Publicis Groupe Asia Pacific, Middle East and Africa. Nichani (pictured right) joined Publicis Groupe in March from FCB Jakarta to run and handle the international businesses as MD. She was also responsible for supporting the CEO on running the group P&L along with the management team.
Nichani began her career in strategic planning at FCB India and has worked across many categories, markets, and consumer segments. For over six years, she worked across the Tata group companies before moving to the client-side leading Tata’s entry into mobile services. At Tata’s, she was the head of brand marketing for over seven years which allowed her to understand both client ecosystems and the role of
December 29 2020, 9:58 am | BY Kim Shaw | No Comments
Publicis Groupe has announced that effective January 1st 2021, Sony Ninchani (on left) will take over as the CEO for Publicis Groupe Indonesia, reporting into Loris Nold, CEO for Publicis Groupe Asia Pacific, Middle East and Africa. She takes over from Brian Capel (right) who has decided to leave the Groupe to focus on the next chapter of his personal and professional life.
Ninchani started her career in strategic planning at FCB India and has worked across many categories, markets, and consumer segments. For over 6 years, she worked across the Tata group companies winning several EFFIES and EMVIES, which led her to move to the client-side leading TATA’s entry into mobile services. At Tata’s, she was the head of Brand Marketing for over 7 years which gives her a great understanding of both client ecosystems and the role of agency partners. Ninchani then moved to Indonesia to set up the planning function for FCB in