The world’s favourite cookie OREO has teamed up with K-Pop sensation BLACKPINK in an epic collaboration, created by Publicis Groupe Indonesia for Mondelez.
Publicis Groupe Indonesia has announced four new hires across its creative and digital agencies. Joining the leadership team are Yusdina Fibriyanti as General Manager, Leo Burnett and Nilakshi Medhi as Head of Strategic Planning for Publicis Communications agencies. Also joining the team are Tushar
In Asia Pacific excluding Japan, Milo was ranked the most loved brand in the region followed by Blibli, Mango, ASUS, DJI, Spotify, Origin, LEGO, Axiata Group and OnePlus.
May 7 2021, 11:41 am | BY Kim Shaw | No Comments
McDonald’s Indonesia wanted to be a source of warmth this Ramadan, especially when people will be spending yet another Ramadan under restrictions. Leo Burnett Indonesia partnered with Directors Think Tank to release a series of initiatives to help spread positivity.
Starting with the understanding that Ramadan communication always celebrated the values of togetherness and kindness but another key pillar of the festival which is forgiveness linked to a time of self-reflection is largely overlooked. This insight was used to deepen our connection with our consumers by apologizing for the year gone by, the birthdays missed, break fasting moments skipped, or just the everyday celebrations which McDonald’s was always a part of but couldn’t be in 2020. So “Sorry” from McDonald’s”, a heartfelt apology from us to our consumers for not being able to serve them well enough last year despite our best intentions but also
Publicis Groupe names new chief creative officer for APAC Details 28 January 2021
Publicis Groupe has appointed Natalie Lam as its chief creative officer for Asia Pacific, Middle East and Africa. In this newly-created role, Lam (pictured) will be leading Publicis Groupe s agenda across Asia Pacific, Middle East and Africa when it comes to creativity, with an oversight over the creative product. She will also be managing and activating the creative community across the region. Lam will focus on driving impact for clients through disruptive, dynamic creative offering , the agency said. She will be based across Singapore and Hong Kong, reporting to Loris Nold, CEO Asia Pacific, Middle East and Africa, Publicis Groupe.