said before. tomorrow is national youth enrollment day. the system is going to shut down when they try to get these tech savvy millennials to sign on and get coverage. they don t even bear it. wouldn t you be embarrassed if national youth day and you re in charge and you re shutting us down for two days? you point out the valentine s day promotion. i think this value gimmick is going to go the way of pajama boy. it s to get young people to sign upnd early indications are that older folks are signing up and this thing totally relies, totally relies on young people and healthy people and most of them aren t doing it because they re young and invincible but also because of the costs and problems with the health care law. so so when rick is the kaboom? i asked susan earlier, i said what point? when are the prices going to go
up? wh whts right before the election. the insurance companies will be setting policies in place for 2015 and that s when you re going to know whether the system works or not. all the numbers won t matter when you get there. and i ll make a broad point about these valentine s. it proves an important point. we re kind of lame in washington. we can t dozens of humor very well. whether it s democrat or republican trying to do these valentine s day cards they re not that funny. they re not funny at all. no, i thought they were embarrassing, particularly by vice president biden. much creepier than pajama boy. but, the ones with the kittens. well. let me add to this because my introducers want me to get in on this washington fun. they made an on the valentine. i don t blame me i had nothing to do with it. totally their idea. but here it is, and let me repeat, i had absolutely nothing
about 3 million private insurance sign-ups, now trending closer to the projections, it s a flawed law, i think people feel uncertain about it but an indication people really are desperate for changes in our health care system. i don t know about that. another change, i think this is the 27th change that administration did now with regard to small businesses that we talked about at the start of the show, and i m just wondering, if this social media campaign they ve had like pajama boy and mom jeans that we just showed and that block of cheese summit, it seems like nothing is catching on for them. it s because it s a bad law. there is an article in the l.a. times a few weeks ago that was very insightful. a young woman quoted and said, i was for obama care until i realized i had to pay for it. and as people learn about the details of this health care, the more and more it s going to become unpopular. even to the point that now that nancy pelosi knows what s in the law, she goes on t
fitness fanatic richard simmons lent a hand with dance moves. and by the way, this is said to cost in excess of a million dollars. and there is the campaign using the so-called mom jeans to break through to parents. or this guy, known as pajama boy, he was out to get people talking health care through the holidays and mostly got people talking flannel. washington has budgeted $684 million for marketing, advertising and awareness campaigns in just the first year. ebony williams is a political analyst and a trial attorney. ebony, if the law is so grand why must we spend so much money to make people like it? well, these ads are really right and really wrong. so we know there is a need to promote and advertise the specifics on the health care law. now
we re going to continue to follow your story and i hope you stay in touch with us to let us know how it goes. this should not have to happen, you should not have to contact your senator and the congressman and the white house and the health and human services department in order to get health care coverage that you paid for, for your children. i know. thank you, samantha, all the best to you. that is very true. thank you. can you believe this, people? can you imagine having to go through that? that is outrageous. send me your thoughts on facebook.com/thekellyfile. and of course there are the ongoing security issues with healthcare.gov, we ll take a look at those, plus? a look at the white house in damage control mode and what this means for the 2014 mid-term. and a marketing blip, first keg stands and pajama boy, now, talking pets.